The answer to this question is a loud Yes.
You’ll be committing business suicide if you try to run a business without a website.
Q: Who needs a website anyway?
A: Anyone who has a business that needs customers to stay in business.
More than ever today most businesses cannot afford to be without a website. Even in the past before the internet era it was a case of advertising your business in the papers, TV, radio, in a trade magazine, word of mouth, pamphlets, yellow pages, letter box deliveries and so forth. Most of these have now changed and gone gone out of fashion or moved online – to the internet.
Today more than ever the internet is the medium where most communication occurs.
Heck, you can even call one another from your computer which is connected to the internet almost all the time. Just imagine a life without the internet. Ok, so there are millions around the world who are disconnected and live a simple life but for the rest of us who live in the cities and towns need the internet, telephone, satellite to communicate with one another. That is a large proportion of the people. Traveling around the world in mere seconds it is almost as fast as the speed of light.
So I ask again, “Does Your Website Need a Website?” Of course it does!
You need it whether you want it or not. If you’re running a business you need one. It doesn’t stop there – you have to be active on your site and on other vital sites on the internet, constantly engaged with potential customers to win new business.
The days of the traditional ways of advertising too has moved online.
You need to get your business services and products in front of your market as efficiently as possible. Advertising a website on the internet is not as difficult as it used to be – that is if you know what you’re doing. Advertising on the internet is fast and results are sometimes instantaneous. It is another level of making sales at hyper speed. Gone are the days where you would wait for your ad to appear in the papers and then a few days to measure its effectiveness.
Having to run an internet advertisement campaign is not only fulfilling but also saves you time on testing to see your markets reaction to your ads. Putting out an ad and then measuring it’s effectiveness can be made in a single day if not within hours. That is the power and speed of the internet. This is how fast you can get results with having a website to show case your services and products.
Investing in Your Business
So, for those businesses who do not have a website then you’re missing out on a lot of returns for your investing in your business. Today, competition is bigger and multiple compared to the past. You need to be on your toes and vigilant in acquiring sales.
Showcasing Your Products and Services
In order for your business to stay afloat it needs more sales and more job orders. To have more sales orders then it needs to be in front of more customers in multitude of ways. For example, your services and product ads needs to be exposed at a higher rate in front of potential customers in various places on the internet. I.e. Twitter.com, Facebook.com, Pinterest.com, Google.com, Yahoo.com, Bing.com, third party websites that display ads, and the list goes on and on. Did you know that the internet is one vast advertising medium. Ads are everywhere.
So in order to get in front of people you advertise your products and services. In turn you need to direct them back to your products or services list. The best way to do that is to have a site that will impress them the moment they land on it. This is probably the minimum reason why you should have a site dedicated to your products and services.
All Businesses Should Have a Website
There you have it. No business should be without a good and impressive website. If effort is used to maintain the main functions of a business, from putting ads and product displays on your website then your business will continue to thrive and prosper. Having a thriving business means a better quality of life for you and the people you live with.
Professional Business Websites do work and are very effective at growing your business. Having a business website does not need to cost you a lot. Here at OzyWebDesign.com we make it easy for you to put your business on the web.
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