Blog – Articles & News

How to make more proper backlinks by doing less

How to build proper backlinks to your site? If you’ve been told that you need backlinks to your site in order to rank it higher on search engines then you was told only half the story. My friend, the truth is that improper backlinks can destroy your sites competitiveness on search engine listings. If your site depends on organic traffic from search engines then read on. Link Relevancy Creating backlinks is an art in the SEO world of website marketing. Employing search engine optimisation tactics for a website is vital but there are pot holes one needs to avoid in order to make quick…

The Importance of a Domain Name in Business

Domain Names are very important In this article I will outline the importance of a Domain Name for businesses new and old and how valuable it is that you start with a good and unique name that is most relevant to the market you’re in. What is a domain name? Domain name is the term used to indicate the home page of a website. For example the domain name of this website is : OzyWebDesign.com.au. Each and every domain name needs to be purchased through a Domain Registrar. There many registrar’s here in Australia and as well as in other countries. Domain name prices vary from…

What does SEO really mean and how will it benefit you?

SEO stands for Search Engine Optimisation. Like a lot of things in the business world it really has very little meaning for the majority of the people. Most business owners wouldn’t have a clue what these words mean. On face value, it is a cryptic word that has no logical meaning. It’s an industry tech term used by web marketing technical junkies to create hype. This is then picked up by smart businesses that can exploit this new found hype and create a market through the use of fear to attract gullible businesses into parting cash for services that really is not a big deal. I…

How to Use a Private Label Rights (PLR) Product?

PLR – What are these things? PLR – Private Label Rights. You might have come across a lot an acronym PLR all over the web. PLR simply stands for Private Label Rights and are information products on a topic and sold with full rights to the buyer. The buyer can then do just about anything with that PLR product. There are many advantages to acquiring and using such products in your business. One of the main rights as the new owner is that you can break this information content and use it in or within sections of your own products. There are many uses one can use these information…

A New Website Design for Adiga Buiding Services Goes Live

After Careful design and development we have successfully built and activated a new website in the building and cleaning industry. Adiga Building Services About Adiga Building Services Adiga Building Services is a group of Melbourne based businesses who specialise in Waterproofing Services, After Builder Cleaning Services, Silicone & Caulking Services, and Residential/Commercial painting services. They work throughout Melbourne and suburbs. They have a professional team who will work at providing quality service with the best prices for your projects. Adiga Building Services takes every…

How To Avoid SEO Over-Optimization

How to be safe and stay indexed in search engines by avoiding SEO over optimization. Be natural. Think natural. Execute Natural. One thing I must mention is the use of over optimization of anchor text in building back links to web-pages whether that link comes from on-site page or from an off-site page. It can be negative optimization if one writes links that mention the main key-phrase for a targeted page. All anchor texts should have a variety of Keywords or phrases when used in a any back-linking to a targeted page. The main keywords for anchors should not pass 5-10% of overall back…

How to Do Proper On Page SEO

So many times I had to answer questions related to on-page optimization for the topic of the page. Here’s a compact reference to guide any person in writing content for a page and what needs to be kept in check. On Page Optimization Here’s something you must know – things change every month with the way Google indexes pages. The way Google works and how their algorithms determine the quality of a page is measured by the following and there is really not much weight involved (for a keyword) in the number of times it is mentioned in an article or page. What matters is how you…

Does Your Business Need a Website?

Need a Website? The answer to this question is a loud Yes. You’ll be committing business suicide if you try to run a business without a website. Q: Who needs a website anyway? A: Anyone who has a business that needs customers to stay in business. More than ever today most businesses cannot afford to be without a website. Even in the past before the internet era it was a case of advertising your business in the papers, TV, radio, in a trade magazine, word of mouth, pamphlets, yellow pages, letter box deliveries and so forth. Most of these have now changed and gone gone out of fashion or…